Some independent wholesale promotional product distributor is now a business that involves the procurement of members, with an expectation of getting something in return. Good for the distributor if he can get the lowest wholesale price that a preferred vendor offers. Moreover, distributors who are eligible for end-column pricing tend to exclusively buy from the preferred vendor. Inventories of over hundreds of items of a manufacturer company sometimes act as wholesale promotional product distributor fulfilling the distribution of wide range products for varying needs and interest.

Wholesale promotional product distributor understands the need to always move one step ahead of the trends as well as the importance of competitive prices and variety. With that, wholesale product offering are given to customers at the lowest prices possible and the most reliable customer service through their delivery and shipping procedures. Consignment selling is likewise practiced by wholesale promotional product distributor responding to the retailers seeking for a new market that will provide them with economic advantage.

Consignment selling of which some retailers arranged with wholesale promotional product distributor can serve and be used as a marketing tool, creating no obligation on the part of the retailer in the event that the products supplied did not sell. Consignment selling allows to place in wholesale and retail outlets thus adding exposure to the buying market. Wholesale distributor and retailer are provided with the incentives to stock goods in inventory since their capital is not tied up to inventory. Consignment encourages wholesale promotional product distributor to stock seasonal or otherwise newly introduced merchandise, which may not usually be purchased because of lack of demand. The manufacturer whom the distributor gets the merchandise is provided with the opportunity of having the merchandise exposed to the buying market, as well as makes the products as business promotional products too.